Jewelry Care Guide
At Ms Friesch, every piece is designed to be worn and loved for a long time. With the right care, your jewelry will keep its brilliance and beauty through every season.
General Care Tips
- Store each piece separately in a soft pouch or jewelry box to avoid scratches.
- Remove your jewelry before swimming, showering, exercising, or applying perfume, lotions, or hairspray.
- Avoid prolonged exposure to direct sunlight, heat, and humidity.
- Put your jewelry on last — after makeup, perfume, and skincare are fully absorbed.
PVD Coated Jewelry
PVD (Physical Vapour Deposition) is our most durable finish — water resistant and highly resistant to tarnishing:
- Safe for everyday wear, including light water exposure.
- Clean with a soft cloth or mild soap and warm water; rinse and dry well.
- Avoid abrasive cleaners or scrubbing.
- Although highly resistant, avoid prolonged submersion in chlorinated or saltwater pools.
Gold Filled Jewelry
Gold filled pieces contain a thicker layer of gold bonded to the base metal, making them more durable than gold plated:
- Safe for occasional contact with water, but avoid prolonged exposure.
- Clean with a soft damp cloth and dry thoroughly.
- Avoid harsh chemicals, chlorine, and saltwater.
- With proper care, gold filled jewelry can last many years.
Gold Plated Jewelry
Gold plated pieces feature a layer of gold over a base metal. To preserve the finish:
- Keep away from water, sweat, and chemicals — these accelerate tarnishing.
- Clean gently with a soft, dry cloth after each wear.
- Avoid abrasive materials or jewelry cleaning solutions.
- Store in an airtight bag or pouch when not in use.
Cleaning Your Jewelry
- Use a soft, lint-free cloth to gently buff and restore shine.
- For a deeper clean, use a cotton swab dipped in warm water with a drop of mild soap — then dry immediately.
- Never use ultrasonic cleaners, silver polish, or abrasive cloths.
Taking care of your Ms Friesch pieces means they'll be with you for every moment that matters. ✨